a marketing analytics company focused on powering the shopper experience
to leverage retail shopper data to increase sales
With the shopper at the center of our universe, we use data to drive everything we do for our retailers. Our “big data” solutions give our retailers the ability to understand the ins and outs of shopper behavior.
The core of our business is to provide a valuable and relevant service to you, while keeping your shoppers at the center of the marketing communication effort. Rather than purchasing a piece of technology or software with no personalized support, why not get the whole package?
What we do…
Data is at the center of everything we do… We provide services and insight to independent retailers, wholesalers and CPGs to help them measure marketing efficacy, engage their shoppers and provide a conduit to deliver digital offers. Putting the shopper at the center of our universe, we use data to drive each of our solutions. Once we have that data, we are able to understand how shoppers are behaving in a variety of ways.
Full-service digital solution to engage shoppers with a customized loyalty program and personalized messaging, delivering valuable insight to the retailer.
Paperless digital coupon solution that delivers customer specific, digital coupons direct to your shoppers’ email inboxes every week.
Reporting, analysis and price optimization tool for print advertising, providing print circular efficacy, improved promotional pricing and item & category movement corollary.
Marketing + Design
Without a strong and effective marketing strategy, the data is just…well, data. The magic of what we do at reach | influence is that we craft a multi-dimensional marketing calendar including industry trends, holiday & seasonal promotions, and product information / offers specifically centered around shopper behavior and preferences. We use the data to drive the messaging to your shoppers which in turn creates a more relevant and in-depth customer experience.
royal oak, mi. 48067