best thing about my job: I love working with independent retailers to create an impact in the growth of their businesses. Working with the awesome team here at [ri] as well as launching new programs is what keeps this job exciting and fresh!
true shopper engagement is: When a customer feels like the retailer knows what they want, and the retailer didn’t have to guess to get it right… they actually know and deliver what their customers want.
my best shopping experience: REI – After 10 minutes in that store I’m ready to take on Mt. Everest!
hobbies: Running, drumming, and learning to rock climb, cook and play piano fill up my spare time.
if i had a super power: Mind-Reading: Knowledge is power.
favorite movie quote: “Two little mice fell in a bucket of cream. The first mouse quickly gave up and drowned. The second mouse wouldn’t quit. He struggled so hard that eventually he churned that cream into butter and crawled out. Gentlemen, as of this moment, I am that second mouse.” – Frank Abagnale, Sr. Catch Me If You Can.
favorite used expression: Strike while the iron is hot!
preferred caffeine / energy source: Tea is my favorite, but Red Bull is necessary for emergency situations.